SO:NYSESouthern Company (The) Analysis
Data as of 2026-03-09 - not real-time
$97.25
Latest Price
6/10Risk
Risk Level: Medium
Executive Summary
Southern Company (SO) is trading at $97.25, comfortably above its 20‑day ($94.75), 50‑day ($90.82) and 200‑day ($91.70) simple moving averages, and the MACD line remains bullish over its signal ($2.04 vs $1.97). The RSI sits at 65, indicating the stock is approaching overbought territory, while decreasing volume and a 30‑day volatility of 21.6% suggest a short‑term risk of a pull‑back toward the $88.84 support level. Fundamentally, the company delivered a 10.1% revenue growth year‑over‑year, with solid gross (48.5%) and profit margins (14.7%), yet its trailing P/E of 24.8 exceeds the industry average of 20.8 and the DCF‑derived fair value of $65.41, flagging the stock as potentially overvalued. The dividend yield of 3.04% and a 75% payout ratio remain attractive, but the negative free cash flow (‑$3.46 B) and a debt‑to‑equity ratio of 190.6 raise concerns about long‑term sustainability. Analyst consensus is a “buy” with a median price target of $102.50, reflecting modest upside (~3%) despite the recent earnings miss and mixed Q4 results. Recent upgrades from Evercore ISI on the corporate bond and two analyst upgrades after guidance beat underscore improving sentiment, though the high leverage remains a key watch‑point.
Given the technical proximity to the $98.08 resistance, the elevated RSI, and the decreasing volume, short‑term traders may prefer to hold or watch for a correction. Over the medium horizon, the combination of revenue growth, dividend appeal, and analyst optimism supports a buy recommendation, while long‑term investors should weigh the regulated cash‑flow stability against the substantial debt load, making a cautious buy with attention to debt‑management initiatives.
Given the technical proximity to the $98.08 resistance, the elevated RSI, and the decreasing volume, short‑term traders may prefer to hold or watch for a correction. Over the medium horizon, the combination of revenue growth, dividend appeal, and analyst optimism supports a buy recommendation, while long‑term investors should weigh the regulated cash‑flow stability against the substantial debt load, making a cautious buy with attention to debt‑management initiatives.
Market Outlook
Short Term
< 1 yearNeutral
Model confidence: 6/10
Key Factors
- Price near resistance at $98.08 and high RSI (65)
- Decreasing volume and elevated 30‑day volatility
- Potential short‑term pull‑back toward $88.84 support
Medium Term
1–3 yearsPositive
Model confidence: 8/10
Key Factors
- 10% YoY revenue growth and solid margins
- Analyst upgrades and median price target of $102.50
- Attractive 3.04% dividend yield with 75% payout ratio
Long Term
> 3 yearsPositive
Model confidence: 7/10
Key Factors
- Regulated utility business providing stable cash flows
- Consistent dividend payout and defensive sector positioning
- Need to monitor high debt levels and free cash flow sustainability
Key Metrics & Analysis
Financial Health
Revenue Growth10.10%
Profit Margin14.69%
P/E Ratio24.8
ROE11.04%
ROA3.28%
Debt/Equity190.59
P/B Ratio3.0
Op. Cash Flow$9.8B
Free Cash Flow$-3460124928
Industry P/E20.8
Technical Analysis
TrendNeutral
RSI65.2
Support$88.84
Resistance$98.08
MA 20$94.75
MA 50$90.82
MA 200$91.70
MACDBullish
VolumeDecreasing
Fear & Greed Index75.89
Valuation
Fair Value$65.41
Target Price$100.24
Upside/Downside3.07%
GradeOvervalued
TypeBlend
Dividend Yield3.04%
Risk Assessment
Beta0.01
Volatility21.65%
Sector RiskLow
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskMedium
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This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.