090435:KRXAmorepacific Corporation Analysis

Amorepacific trades at roughly 47,050 KRW, essentially matching its DCF‑derived fair value of about 47,011 KRW, suggesting a *fairly valued* position. The stock sits just above its 200‑day SMA (≈42,260 KRW) but below the 50‑day SMA (≈48,119 KRW), while the 20‑day SMA (≈51,680 KRW) remains higher, indicating mixed short‑term momentum. Technical signals are mixed: RSI is around 42 (neutral‑to‑slightly bearish), MACD is in a bearish crossover, and volume is trending down, all of which temper upside expectations in the near term.
Fundamentally, the company delivers strong gross margins (~72%) and a solid dividend yield (2.65%) with a payout ratio under 50%, backed by ample cash (≈872 B KRW) that more than covers its debt. Revenue is growing modestly (~4% YoY) but profitability metrics (operating margin ~9%, profit margin ~3.8%) and ROE (~3.3%) are low, reflecting a *blend* of growth and value characteristics.