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PRTH:NASDAQPriority Technology Holdings, Inc. analysis

Data as of Oct 14, 2026 - not real-time

Latest price
$7.82
Risk: high
9/10High risk

Summary

Priority Technology Holdings, Inc. trades at $7.82, with its short-term moving averages stacked above the longer-term ones — a bullish trend structure. It has gained 49.0% over the past 30 days. Relative strength is 77.8 — overbought — and the MACD signal is bearish. Watch $5.75 as support and $7.85 as the nearer resistance level.
Valuation screens as undervalued: a P/E of 11.7 sits below the sector average of 31.2. Revenue is growing at 9.4% on a 5.6% profit margin.
The composite risk read is 9/10, putting it in high territory. With 30-day volatility of 86.8%, a beta of 1.86 and a maximum drawdown of 39.9%, position sizing matters more than entry timing here. The wider market backdrop reads extreme greed at 91 on the fear-greed composite.
Timeframes disagree: the short-term read is hold while the long-term read is buy, conviction 4 out of 10.

Top market events

  • Priority Technology Holdings, Inc. PRTH , a payments and banking solutions provider, announced Monday it has entered...
  • Priority Technology Holdings has agreed to an all-cash acquisition led by its chairman and CEO, offering shareholders a...
  • ALPHARETTA, Ga., September 21, 2026--Priority Technology Holdings, Inc. NASDAQ: PRTH "Priority" or the "Company" , the...

Market outlook

Short term

< 1 year

Neutral

Model confidence3/103 out of 10

Key factors

  • Short-term moving averages stacked above long-term ones
  • RSI at 77.8 signals overbought conditions
  • Trading above the 200-day average of 5.95

Medium term

1–3 years

Positive

Model confidence4/104 out of 10

Key factors

  • Short-term moving averages stacked above long-term ones
  • RSI at 77.8 signals overbought conditions
  • P/E of 11.7 versus sector average of 31.2

Long term

> 3 years

Positive

Model confidence4/104 out of 10

Key factors

  • P/E of 11.7 versus sector average of 31.2
  • 30-day volatility of 86.8%
  • Beta of 1.86 versus the benchmark

Key metrics

Financial health

Revenue Growth9.40%
Profit Margin5.61%
P/E Ratio11.7
ROA3.97%
P/B Ratio-8.1
Op. Cash Flow$128.3M
Free Cash Flow$93.1M
Industry P/E31.2

Technical analysis

TrendBullish
RSI77.8
Support$5.75
Resistance$7.85
MA 20$7.60
MA 50$6.38
MA 200$5.95
MACDBearish
VolumeDecreasing
Fear & Greed Index91.3

Valuation

Fair Value$8.74
Target Price$8.03
Upside/Downside2.73%
GradeUndervalued
TypeBlend

Risk assessment

Beta1.86
Volatility86.78%
Sector RiskHigh
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskMedium

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.