NKE:NYSENike, Inc. analysis
Data as of Oct 19, 2026 - not real-time
- Latest price
- $37.21
- Risk: medium
- 6/10Medium risk
Summary
NIKE, Inc. trades at $37.21, with its short-term moving averages sitting below the longer-term ones — a bearish trend structure. The last 30 days have lost 3.1%. With RSI at 58.5 the momentum picture is neutral, alongside a bullish MACD signal. Recent trading has carved out support near $31.97 and resistance around $37.87.
Multiples put this in fair territory at a P/E of 17.9. Revenue is contracting at 4.3% on a 6.7% profit margin. The 4.42% dividend yield looks covered by current payout levels.
On a 1-10 scale the risk profile lands at 6 — elevated. With 30-day volatility of 26.8%, a beta of 0.61 and a maximum drawdown of 51.4%, position sizing matters here. The wider market backdrop reads extreme greed at 88 on the fear-greed composite.
Across every horizon the signals point the same way: hold, at a conviction of 2 out of 10.
Multiples put this in fair territory at a P/E of 17.9. Revenue is contracting at 4.3% on a 6.7% profit margin. The 4.42% dividend yield looks covered by current payout levels.
On a 1-10 scale the risk profile lands at 6 — elevated. With 30-day volatility of 26.8%, a beta of 0.61 and a maximum drawdown of 51.4%, position sizing matters here. The wider market backdrop reads extreme greed at 88 on the fear-greed composite.
Across every horizon the signals point the same way: hold, at a conviction of 2 out of 10.
Top market events
- NIKE, Inc. NYSE:NKE is in a tough spot. The company is trying to get growth back on track under CEO Elliott Hill, who...
- Nike exits the S&P 100 before the open on 21 September 2026 but keeps its S&P 500 seat.
- Fiscal first-quarter revenue fell 4.30 percent. Nike stock costs EUR 31.59 on October 13, 2026, plus
Market outlook
Short term
< 1 yearNeutral
Model confidence3/103 out of 10
Key factors
- Short-term moving averages stacked below long-term ones
- Trading below the 200-day average of 47.27
- MACD momentum is positive
Medium term
1–3 yearsNeutral
Model confidence3/103 out of 10
Key factors
- Short-term moving averages stacked below long-term ones
- Trading below the 200-day average of 47.27
- MACD momentum is positive
Long term
> 3 yearsNeutral
Model confidence2/102 out of 10
Key factors
- Revenue contracting at -4.3%
- P/E ratio of 17.9
- Return on equity of 21.6%
Key metrics
Financial health
Revenue Growth-4.30%
Profit Margin6.74%
P/E Ratio17.9
ROE21.56%
ROA6.89%
Debt/Equity73.09
P/B Ratio3.6
Op. Cash Flow$2.8B
Free Cash Flow$1.8B
Technical analysis
TrendBearish
RSI58.5
Support$31.97
Resistance$37.87
MA 20$35.52
MA 50$37.46
MA 200$47.27
MACDBullish
VolumeDecreasing
Fear & Greed Index88.5
Valuation
Fair Value$12.58
Target Price$36.51
Upside/Downside-1.87%
GradeFair
TypeValue
Dividend Yield4.42%
Risk assessment
Beta0.61
Volatility26.81%
Sector RiskHigh
Reg. RiskLow
Geo RiskLow
Currency RiskLow
Liquidity RiskLow
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This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.