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LAMR:NASDAQLamar Advertising Company analysis

Data as of Sep 10, 2026 - not real-time

Latest price
$148.83
Risk: low
3/10Low risk

Summary

Lamar Advertising Company is priced at $148.83, and its moving averages give no clean directional read — the structure is neutral. The last 30 days have lost 8.2%. Momentum indicators put RSI at 37.4 (approaching oversold) with MACD reading bearish. Recent trading has carved out support near $147.77 and resistance around $157.45.
Valuation screens as fair: a P/E of 27.4 sits below the sector average of 30.9. Sell-side targets cluster 9.0% above the current quote. Revenue is growing at 6.5% on a 23.9% profit margin. The 4.43% dividend yield looks stretched against payout coverage.
On a 1-10 scale the risk profile lands at 3 — low. With 30-day volatility of 19.3%, a beta of 0.37 and a maximum drawdown of 11.1%, the drawdown profile is forgiving relative to most of the market. The wider market backdrop reads extreme greed at 92 on the fear-greed composite.
The horizons line up on hold — conviction 4 out of 10.

Top market events

  • Digital and programmatic channels drive record margins and raised guidance.
  • Lamar Advertising Company LAMR has entered the second half of 2026 with firmer operating momentum, higher cash...
  • Three Month Results Net revenues were $616.

Market outlook

Short term

< 1 year

Neutral

Model confidence3/103 out of 10

Key factors

  • Trading above the 200-day average of 141.19
  • MACD momentum is negative
  • 30-day price change of -8.2%

Medium term

1–3 years

Neutral

Model confidence4/104 out of 10

Key factors

  • P/E of 27.4 versus sector average of 30.9
  • Dividend yield of 4.43% looks stretched against payout coverage
  • Trading above the 200-day average of 141.19

Long term

> 3 years

Neutral

Model confidence4/104 out of 10

Key factors

  • P/E of 27.4 versus sector average of 30.9
  • Dividend yield of 4.43% looks stretched against payout coverage
  • Analyst targets imply +9.0% versus the current price

Key metrics

REIT metrics

P/FFO16.670239164195962

Technical analysis

TrendNeutral
RSI37.4
Support$147.77
Resistance$157.45
MA 20$151.73
MA 50$156.19
MA 200$141.19
MACDBearish
VolumeDecreasing
Fear & Greed Index91.93

Risk assessment

Beta0.37
Volatility19.31%
Sector RiskMedium
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskLow

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.