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HLT:NYSEHilton Worldwide Holdings Inc. analysis

Data as of May 22, 2026 - not real-time

Latest price
$322.76
Risk: medium
6/10Medium risk

Summary

Hilton’s share price is firmly positioned above its short‑term moving averages, and the RSI sits in a neutral zone, suggesting limited near‑term upside pressure from overbought conditions. The MACD histogram is positive, reinforcing a bullish momentum bias, while the stock trades above a well‑defined support level and below a clear resistance ceiling, offering a modest upside corridor. Recent earnings beat expectations with strong RevPAR growth and robust operating margins, coupled with a low payout ratio, underpins the positive sentiment reflected in the “Extreme Greed” market mood. However, a DCF‑derived fair value that trails the current price by a wide margin, a high trailing P/E and a negative price‑to‑book ratio indicate that the market may be pricing in premium growth expectations.
The hospitality sector’s cyclical nature introduces medium‑level sector risk, but Hilton’s diversified global footprint and brand portfolio mitigate geographic concentration concerns. Volatility remains elevated, yet a beta below one points to lower market‑wide sensitivity. With a modest dividend yield and strong cash flow generation, dividend sustainability appears sound, though the company’s debt load warrants monitoring. Overall, the technical setup and earnings momentum support a short‑to‑medium‑term buying case, while valuation considerations temper long‑term exuberance.

Market outlook

Short term

< 1 year

Positive

Model confidence7/107 out of 10

Key factors

  • Technical bullish momentum (price above SMAs, positive MACD histogram)
  • Recent earnings beat with strong RevPAR growth
  • Support level providing downside cushion

Medium term

1–3 years

Positive

Model confidence8/108 out of 10

Key factors

  • Sustained revenue growth and high operating margins
  • Analyst consensus buy and favorable forward earnings outlook
  • Diversified brand portfolio and global presence

Long term

> 3 years

Neutral

Model confidence6/106 out of 10

Key factors

  • Valuation premium relative to DCF fair value
  • Cyclical exposure of the lodging industry
  • Elevated debt level requiring ongoing balance‑sheet management

Key metrics

Financial health

Revenue Growth11.00%
Profit Margin30.41%
P/E Ratio49.3
ROA10.86%
P/B Ratio-12.5
Op. Cash Flow$2.3B
Free Cash Flow$1.7B

Technical analysis

TrendBullish
RSI53.9
Support$308.06
Resistance$338.07
MA 20$319.24
MA 50$314.95
MA 200$290.12
MACDBullish
VolumeDecreasing
Fear & Greed Index90.93

Valuation

Fair Value$98.05
Target Price$347.33
Upside/Downside7.61%
GradeOvervalued
TypeGrowth
Dividend Yield0.19%

Risk assessment

Beta0.90
Volatility25.24%
Sector RiskMedium
Reg. RiskLow
Geo RiskMedium
Currency RiskLow
Liquidity RiskMedium

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.