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HAGA:OMXICEHagar hf. Analysis

Data as of 2026-03-15 - not real-time

ISK 114.00

Latest Price

6/10Risk

Risk Level: Medium

Executive Summary

Hagar hf is trading at ISK 114, comfortably below its 20‑day (118.13) and 50‑day (120.33) simple moving averages, suggesting short‑term weakness, while still sitting above the 200‑day SMA (110.99) that signals a longer‑term uptrend. Technical indicators reinforce this view: the RSI is at 30.75, flirting with oversold territory, and the MACD line remains below its signal line, producing a bearish histogram. Fundamentally, the stock appears undervalued – the discounted cash‑flow model places fair value at roughly ISK 145.5, implying a potential upside of about 27% from current levels. Revenue has grown 12.4% year‑over‑year, and the company delivers a solid ROE of 23.9% with a healthy operating cash flow of ISK 15.28 bn, supporting its 2% dividend yield and a modest payout ratio of 32%. However, the balance sheet is heavily leveraged, with a debt‑to‑equity ratio of 118.7, and net debt far exceeds cash holdings, which tempers the upside narrative. The stock’s beta is near zero and 30‑day volatility is modest at 14.6%, indicating low market‑price sensitivity and a relatively stable price environment. Liquidity is modest, with daily trading volumes well below the 10‑day average, adding a layer of execution risk, especially for larger trades. Overall, the defensive grocery sector, steady dividend, and attractive valuation create a compelling case for accumulation, provided investors remain mindful of the leverage and liquidity constraints.

Market Outlook

Short Term

< 1 year
Neutral
Model confidence: 6/10

Key Factors

  • RSI near oversold levels suggesting a possible bounce
  • Price trading just above immediate support (113)
  • High leverage may limit upside in the near term

Medium Term

1–3 years
Positive
Model confidence: 7/10

Key Factors

  • DCF fair value indicates ~27% upside
  • Revenue growth of 12.4% and strong ROE
  • Stable dividend yield of 2% with sustainable payout

Long Term

> 3 years
Positive
Model confidence: 8/10

Key Factors

  • Defensive consumer sector provides resilience
  • Long‑term undervaluation relative to intrinsic value
  • Consistent cash flow generation supporting dividend and debt service

Key Metrics & Analysis

Financial Health

Revenue Growth12.40%
Profit Margin4.34%
P/E Ratio16.3
ROE23.87%
ROA7.33%
Debt/Equity118.69
P/B Ratio3.0
Op. Cash FlowISK15.3B
Free Cash FlowISK8.8B

Technical Analysis

TrendNeutral
RSI30.8
SupportISK 113.00
ResistanceISK 122.00
MA 20ISK 118.13
MA 50ISK 120.33
MA 200ISK 110.99
MACDBearish
VolumeStable
Fear & Greed Index72.88

Valuation

Fair ValueISK 145.52
GradeUndervalued
TypeBlend
Dividend Yield2.00%

Risk Assessment

Beta0.09
Volatility14.57%
Sector RiskLow
Reg. RiskMedium
Geo RiskMedium
Currency RiskLow
Liquidity RiskMedium

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.