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DKNG:NASDAQDraftKings Inc. Analysis

Data as of 2026-03-29 - not real-time

$20.72

Latest Price

7/10Risk

Risk Level: Medium

Executive Summary

DraftKings is trading at $20.72, well below its 20‑day SMA of 24.31 and 50‑day SMA of 25.88, with the 200‑day SMA sitting at 35.38. The RSI of 26.3 and a bearish MACD histogram indicate oversold momentum, while the price hovers just above the identified support of $20.53 and far below the resistance level of $26.50. Despite a volatile 30‑day price swing of 60% and a beta near 1.7, the company’s fundamentals are compelling: revenue surged 42.8% year‑over‑year, gross margins exceed 76%, and forward EPS is projected at $1.92. A discounted cash‑flow analysis values the stock at roughly $43, implying an upside of over 70% relative to the current price. Recent material news adds a mixed backdrop – a high‑profile NCAA lawsuit and a director‑officer investigation raise regulatory headwinds, yet analysts cite strong expansion prospects in iGaming and new partnership opportunities. The combination of deep undervaluation, robust growth metrics, and a clear technical floor suggests a buying opportunity, but investors should stay alert to the ongoing legal and regulatory developments.
In the short term, the stock may face pressure as it tests support, but the long‑run narrative remains bullish given the company’s market position, cash generation, and upside potential. Caution is warranted, but the risk‑reward profile leans toward a strategic entry point.

Market Outlook

Short Term

< 1 year
Neutral
Model confidence: 6/10

Key Factors

  • Price is near technical support and below key moving averages
  • Bearish momentum indicators (RSI, MACD)
  • Legal and regulatory headlines adding downside pressure

Medium Term

1–3 years
Positive
Model confidence: 8/10

Key Factors

  • Substantial revenue growth and high gross margins
  • DCF valuation shows >70% upside
  • Expansion into iGaming and new partnership pipelines

Long Term

> 3 years
Positive
Model confidence: 7/10

Key Factors

  • Strong market position in a rapidly growing gambling sector
  • Sustainable cash flow generation and positive forward EPS
  • Long‑term upside despite regulatory uncertainty

Key Metrics & Analysis

Financial Health

Revenue Growth42.80%
Profit Margin0.06%
P/E Ratio10.8
ROE0.45%
ROA-0.04%
Debt/Equity299.28
P/B Ratio16.2
Op. Cash Flow$662.9M
Free Cash Flow$605.9M

Technical Analysis

TrendBearish
RSI26.3
Support$20.53
Resistance$26.50
MA 20$24.31
MA 50$25.88
MA 200$35.38
MACDBearish
VolumeStable
Fear & Greed Index65.98

Valuation

Fair Value$42.96
Target Price$35.95
Upside/Downside73.50%
GradeUndervalued
TypeGrowth

Risk Assessment

Beta1.01
Volatility60.17%
Sector RiskMedium
Reg. RiskHigh
Geo RiskLow
Currency RiskLow
Liquidity RiskLow

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.