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CRM:NYSESalesforce, Inc. Analysis

Data as of 2026-05-22 - not real-time

$179.04

Latest Price

6/10Risk

Risk Level: Medium

Executive Summary

Salesforce (CRM) is trading at $179.04, just above its 20‑day SMA of 178.75 and below the 50‑day SMA of 181.93, indicating a tentative technical bounce. The RSI sits at 49.9, suggesting neutral momentum, while the MACD histogram is positive (0.45) and the signal line points to a bullish bias despite a broader bearish trend. Volatility is elevated at 46% 30‑day and beta is modest (0.63), underscoring price swings but limited market‑wide risk. The stock’s DCF fair value of $422 implies an upside of roughly 48%, far above the current price and the median analyst target of $250. Fundamentals remain solid: revenue growth of 12.1%, gross margin near 78%, and free cash flow exceeding $16 billion, while the 1% dividend is backed by a low 21% payout ratio, making it sustainable. Recent material news – an expanded partnership with Google Cloud, a renewed focus on agentic AI, and multiple analyst upgrades with price targets up to $280 – reinforce the growth narrative and provide a catalyst for the projected upside.
Given the combination of a strong cash position, a strategic AI push, and a valuation gap, CRM appears positioned for a rebound toward its fair value. The technical indicators suggest a short‑term support level around $164.33, providing downside protection, while the bullish MACD and stable volume support a near‑term buying opportunity. Over the medium to long term, the undervaluation, high‑growth AI initiatives, and consistent dividend make CRM a compelling buy for investors seeking both growth and income.

Market Outlook

Short Term

< 1 year
Positive
Model confidence: 7/10

Key Factors

  • Price near support at $164.33 with bullish MACD histogram
  • Neutral RSI and stable volume suggest limited downside
  • Recent Google Cloud partnership adds immediate catalyst

Medium Term

1–3 years
Positive
Model confidence: 8/10

Key Factors

  • DCF upside of ~48% and median analyst target of $250
  • Strong revenue growth and high free cash flow
  • AI and agentic platform expansion driving earnings visibility

Long Term

> 3 years
Positive
Model confidence: 8/10

Key Factors

  • Sustainable dividend with low payout ratio
  • Strategic positioning in enterprise AI and cloud integration
  • Undervaluation relative to fair value and industry peers

Key Metrics & Analysis

Financial Health

Revenue Growth12.10%
Profit Margin17.96%
P/E Ratio23.0
ROE12.40%
ROA5.18%
Debt/Equity29.95
P/B Ratio2.8
Op. Cash Flow$15.0B
Free Cash Flow$16.4B
Industry P/E39.7

Technical Analysis

TrendBearish
RSI49.9
Support$164.33
Resistance$190.31
MA 20$178.75
MA 50$181.93
MA 200$222.37
MACDBullish
VolumeStable
Fear & Greed Index91.73

Valuation

Fair Value$422.36
Target Price$265.01
Upside/Downside48.02%
GradeUndervalued
TypeGrowth
Dividend Yield1.00%

Risk Assessment

Beta0.63
Volatility46.23%
Sector RiskMedium
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskMedium

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.