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CLX:NYSEClorox Company (The) Analysis

Data as of 2026-05-24 - not real-time

$95.11

Latest Price

6/10Risk

Risk Level: Medium

Executive Summary

The stock is trading above its short‑term moving average but remains below the medium‑ and long‑term averages, signaling a bearish alignment despite a neutral RSI and a bullish MACD histogram. Volume has been slipping and 30‑day volatility is elevated, while beta is low, underscoring the defensive nature of the business but also hinting at limited upside momentum.
Fundamentally, revenue growth has stalled and the balance sheet is strained by a debt load that dwarfs equity, resulting in a negative book value and a high payout ratio that raises questions about dividend durability. Margins are solid and the dividend yield sits in the mid‑single digits, which is attractive in a consumer‑defensive sector, yet a recent governance probe adds a layer of regulatory uncertainty. The market price sits modestly below analyst median targets, suggesting a slight pricing discount but the overall risk profile remains mixed.

Market Outlook

Short Term

< 1 year
Neutral
Model confidence: 6/10

Key Factors

  • price below medium‑term moving averages
  • decreasing trading volume
  • ongoing legal and governance investigation

Medium Term

1–3 years
Neutral
Model confidence: 5/10

Key Factors

  • stable profit margins
  • high dividend yield versus cash flow constraints
  • moderate valuation relative to analyst targets

Long Term

> 3 years
Positive
Model confidence: 6/10

Key Factors

  • defensive consumer sector positioning
  • attractive dividend yield if sustainability improves
  • price discount to consensus target price

Key Metrics & Analysis

Financial Health

Revenue Growth0.10%
Profit Margin11.18%
P/E Ratio15.5
ROE546.10%
ROA11.04%
Debt/Equity4876.09
P/B Ratio-171.7
Op. Cash Flow$576.0M
Free Cash Flow$62.8M

Technical Analysis

TrendBearish
RSI50.5
Support$84.70
Resistance$98.55
MA 20$92.00
MA 50$99.27
MA 200$110.49
MACDBullish
VolumeDecreasing
Fear & Greed Index91.61

Valuation

Target Price$105.29
Upside/Downside10.71%
GradeFair
TypeBlend
Dividend Yield5.22%

Risk Assessment

Beta0.37
Volatility42.21%
Sector RiskLow
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskMedium

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.