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9618:HKEXJD.com, Inc. Class A Analysis

Data as of 2026-09-08 - not real-time

HK$108.60

Latest Price

6/10Risk

Risk Level: Medium

Executive Summary

The moving-average structure behind JD.com, Inc. is neutral at HKD 108.60, with no clear ordering between short and long averages. Across the trailing 30 sessions it lost 12.5%. Relative strength is 39.7 — approaching oversold — and the MACD signal is bearish. Price has been bracketed by support at HKD 106.40 and resistance at HKD 124.70.
Valuation screens as undervalued, on a P/E of 18.5 with no clean sector comparison available. Analyst price targets sit 40.2% above the current price. Revenue is contracting at 2.9% on a 1.1% profit margin. The 3.60% dividend yield looks covered by current payout levels.
Risk scores 6 out of 10, which is elevated for this asset class. With 30-day volatility of 41.8%, a beta of 0.41 and a maximum drawdown of 32.8%, position sizing matters here. The wider market backdrop reads extreme greed at 93 on the fear-greed composite.
The horizons line up on hold — conviction 3 out of 10.

Top Market Events

BEIJING, Aug. 13, 2026 GLOBE NEWSWIRE -- JD.com, Inc. NASDAQ: JD and HKEX: 9618 HKD counter and 89618 RMB counter , the...JD To Report Second Quarter And Interim 2026 Financial Results On August 13, 2026.

Market Outlook

Short Term

< 1 year
Neutral
Model confidence: 2/10

Key Factors

  • Trading below the 200-day average of 113.78
  • MACD momentum is negative
  • 30-day price change of -12.5%

Medium Term

1–3 years
Neutral
Model confidence: 2/10

Key Factors

  • Trading below the 200-day average of 113.78
  • Analyst targets imply +40.2% versus the current price
  • 30-day volatility of 41.8%

Long Term

> 3 years
Neutral
Model confidence: 3/10

Key Factors

  • Analyst targets imply +40.2% versus the current price
  • Revenue contracting at -2.9%
  • P/E ratio of 18.5

Key Metrics & Analysis

Financial Health

Revenue Growth-2.90%
Profit Margin1.13%
P/E Ratio18.5
ROE6.79%
ROA0.19%
Debt/Equity37.29
P/B Ratio1.1
Op. Cash FlowHK$51.1B
Free Cash FlowHK$16.1B

Technical Analysis

TrendNeutral
RSI39.7
SupportHK$106.40
ResistanceHK$124.70
MA 20HK$112.43
MA 50HK$115.79
MA 200HK$113.78
MACDBearish
VolumeDecreasing
Fear & Greed Index93.36

Valuation

Fair ValueHK$117.25
Target PriceHK$152.29
Upside/Downside40.23%
GradeUndervalued
TypeValue
Dividend Yield3.60%

Risk Assessment

Beta0.41
Volatility41.84%
Sector RiskHigh
Reg. RiskLow
Geo RiskHigh
Currency RiskHigh
Liquidity RiskLow

This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.