023530:KRXLotte Shopping Co., Ltd Analysis
Data as of 2026-07-18 - not real-time
₩140,800.00
Latest Price
6/10Risk
Risk Level: Medium
Executive Summary
Lotte Shopping is trading near a key support level with the 20‑day and 50‑day SMAs comfortably above the current price, suggesting a technical bias to the upside despite a recent pull‑back. The RSI sits in the low‑30s, hinting at potential oversold conditions, while the MACD remains in a bearish configuration, creating mixed short‑term signals.
Fundamentally, the company offers an attractive dividend yield close to 3% and a forward P/E around 10, yet profitability is thin and debt‑to‑equity is high, which tempers the valuation appeal. Analysts project a median target near 190,000 KRW, implying roughly 35% upside from today’s price, but the modest revenue growth and low ROE suggest the upside is more value‑driven than growth‑driven.
Fundamentally, the company offers an attractive dividend yield close to 3% and a forward P/E around 10, yet profitability is thin and debt‑to‑equity is high, which tempers the valuation appeal. Analysts project a median target near 190,000 KRW, implying roughly 35% upside from today’s price, but the modest revenue growth and low ROE suggest the upside is more value‑driven than growth‑driven.
Market Outlook
Short Term
< 1 yearNeutral
Model confidence: 6/10
Key Factors
- Bearish MACD histogram indicating momentum weakness
- RSI approaching oversold territory offering a potential rebound
- Price testing a well‑defined support level
Medium Term
1–3 yearsPositive
Model confidence: 8/10
Key Factors
- Significant upside potential to analyst target median
- Attractive dividend yield with a payout ratio below 70%
- Low beta and stable volume suggesting limited price volatility
Long Term
> 3 yearsNeutral
Model confidence: 7/10
Key Factors
- High debt‑to‑equity ratio limiting financial flexibility
- Thin profit margins and modest ROE reducing growth confidence
- Consistent cash flow generation supporting dividend sustainability
Key Metrics & Analysis
Financial Health
Revenue Growth3.60%
Profit Margin1.18%
P/E Ratio9.7
ROE1.17%
ROA0.98%
Debt/Equity83.56
Op. Cash Flow₩1838.3B
Free Cash Flow₩387.2B
Technical Analysis
TrendBullish
RSI34.8
Support₩137,300.00
Resistance₩190,000.00
MA 20₩166,140.00
MA 50₩166,116.00
MA 200₩106,520.00
MACDBearish
VolumeStable
Fear & Greed Index87.91
Valuation
Target Price₩194,000.00
Upside/Downside37.78%
GradeUndervalued
TypeValue
Dividend Yield2.91%
Risk Assessment
Beta0.36
Volatility73.30%
Sector RiskMedium
Reg. RiskMedium
Geo RiskLow
Currency RiskLow
Liquidity RiskLow
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This analysis may contain inaccuracies and is provided for informational and research purposes only. It is not personal investment advice, a recommendation, or an instruction to buy, sell, or hold any asset.